Pepsi.az: The Ultimate Guide to the Popular Cola Brand in Azerbaijan
Pepsi is one of the most popular carbonated soft drinks in the world, with products available in more than 200 countries. But did you know that Pepsi also has a dedicated website for its customers in Azerbaijan? Pepsi.az is the official online platform of Pepsi in Azerbaijan, where you can find information about the brand, its products, its promotions, its events, and its social responsibility activities. Whether you are a loyal fan of Pepsi or a curious newcomer, Pepsi.az is the place to go if you want to learn more about the cola that refreshes millions of people every day.
History: How Pepsi Came to Azerbaijan
Pepsi was first invented in 1893 as "Brad's Drink" by Caleb Bradham, a pharmacist and businessman from North Carolina, USA. He renamed it as Pepsi-Cola in 1898, after two of its ingredients: pepsin and kola nuts. Pepsi-Cola soon became a popular drink across America and beyond, competing with Coca-Cola as one of the leading cola brands.
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Pepsi entered the Azerbaijani market in 1994, when it signed an agreement with Azersun Holding, a local conglomerate that produces and distributes various food and beverage products. Azersun Holding became the exclusive bottler and distributor of Pepsi products in Azerbaijan, operating under the name of Modern Eks LLC. Since then, Pepsi has established a strong presence and reputation in Azerbaijan, offering a wide range of products and flavors to suit different consumer preferences.
Products: What Are the Different Pepsi Products Available in Azerbaijan?
Pepsi offers a variety of products in Azerbaijan, including cola sodas, citrus sodas, energy drinks, and bottled water. Some of the most popular products are:
Pepsi: The original cola drink that has a sweet and refreshing taste. It is available in regular, diet, max, twist, lime, wild cherry, vanilla, and caffeine-free versions.
7UP: A clear lemon-lime flavored soda that has a crisp and clean taste. It is available in regular, diet, free, mojito, cherry, and caffeine-free versions.
Mirinda: A fruity soda that has a tangy and juicy taste. It is available in orange, apple, grapefruit, strawberry, tangerine, pineapple, peach, lemonade, mix-it-up (a combination of orange and grapefruit), and free versions.
Mountain Dew: A citrus soda that has a bold and energizing taste. It is available in regular, diet, code red (cherry), voltage (raspberry-citrus), white out (smooth citrus), live wire (orange), kickstart (fruit juice and caffeine), game fuel (tropical), baja blast (lime), pitch black (grape), ice (lemon-lime), liberty brew (50 flavors in one), frost bite (melon), major melon (watermelon), zero sugar (sugar-free), and caffeine-free versions.
Aqua Minerale: A natural mineral water that has a pure and refreshing taste. It is available in still or sparkling versions.
Marketing: How Pepsi Promotes Its Brand and Engages With Its Customers in Azerbaijan?
Pepsi uses various marketing strategies to promote its brand and engage with its customers in Azerbaijan. Some of these strategies are:
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Advertising: Pepsi uses various media channels such as TV, radio, print, outdoor, online, and social media to communicate its brand message and product benefits to customers in Azerbaijan through various campaigns and events?
Pepsi is not only a drink, but also a lifestyle. Pepsi aims to connect with its customers in Azerbaijan through various campaigns and events that celebrate culture, music, sports, and entertainment. Some of the recent and upcoming campaigns and events are:
Fizz to Life: Pepsi's global football campaign in support of the UEFA Champions League partnership across Men's and Women's. Pepsi brings together an impressive lineup of the world's best footballers, including Leo Messi, Paul Pogba, Jadon Sancho, and Shanice van de Sanden, to showcase their skills and charisma in a high-energy film that features a custom music track by Becky G and Burna Boy. The campaign also includes digital content, social media activations, and on-pack promotions.
Pepsi Music Fest: Pepsi's annual music festival that brings together some of the most popular local and international artists to perform live for thousands of fans in Baku. The festival also features interactive zones, games, contests, and giveaways. The 2021 edition of the festival will take place on September 25th and 26th at the Baku Olympic Stadium.
Pepsi Summer Campaign: Pepsi's seasonal campaign that encourages customers to enjoy the summer with Pepsi products and win prizes. The campaign includes a TV commercial, outdoor billboards, social media posts, and a website where customers can enter codes from Pepsi bottles and cans to participate in a lottery. The prizes include smartphones, tablets, headphones, speakers, cameras, bicycles, scooters, and more.
Social Responsibility: How Pepsi Contributes to the Social and Environmental Causes in Azerbaijan?
Pepsi is not only a business, but also a responsible corporate citizen. Pepsi cares about the social and environmental causes in Azerbaijan and supports them through its initiatives and partnerships. Some of the examples are:
PepsiCo Foundation: Pepsi's philanthropic arm that works with local partners to address the challenges of food insecurity, water scarcity, climate change, women's empowerment, and youth employability. In Azerbaijan, the PepsiCo Foundation has supported projects such as providing clean drinking water to rural communities, empowering women entrepreneurs in agriculture, and enhancing vocational skills for young people.
Positive Agriculture: Pepsi's new ambition that aims to spread regenerative practices across 7 million acres by 2030. By working with farmers, Pepsi hopes to improve soil health, biodiversity, water stewardship, and farmer livelihoods. In Azerbaijan, Pepsi works with more than 1,000 farmers who grow potatoes, corn, sunflower seeds, and other crops for its products. Pepsi provides them with training, technical assistance, quality seeds, and irrigation equipment.
Positive Value Chain: Pepsi's commitment to reduce its environmental impact across its value chain. This includes reducing greenhouse gas emissions by 40% by 2030 and achieving net-zero emissions by 2040; reducing virgin plastic use by 35% by 2025; increasing recycled content in packaging by 25% by 2025; achieving 100% renewable electricity by 2030; and eliminating waste sent to landfill by 2025.
Conclusion: Why You Should Try Pepsi Products?
Pepsi is more than just a cola brand. It is a brand that offers a variety of products for different tastes and occasions. It is a brand that connects with its customers through culture, music, sports, and entertainment. It is a brand that cares about the planet and the people. It is a brand that delivers fizz and fun to millions of people every day.
If you are looking for a refreshing drink that can quench your thirst, satisfy your cravings, energize your mood, or simply make you smile, you should try Pepsi products. You can find them at any supermarket, convenience store, restaurant, or vending machine near you. You can also visit Pepsi.az to learn more about the brand, its products, its promotions, its events, and its social responsibility activities.
So what are you waiting for? Grab a Pepsi today and enjoy the fizz!
FAQs: Five Common Questions and Answers About Pepsi in Azerbaijan
Q: How can I contact Pepsi in Azerbaijan?
A: You can contact Pepsi in Azerbaijan by visiting their website at www.pepsi.az or by calling their customer service number at +994 (12) 404-10-10.
Q: How can I participate in Pepsi promotions and win prizes?
Q: How can I find out the nutritional information of Pepsi products?
A: You can find out the nutritional information of Pepsi products by checking the labels on the bottles and cans, or by visiting their website at www.pepsi.az and clicking on the "Products" section. You can also scan the QR codes on the packaging with your smartphone to access more information.
Q: How can I join the Pepsi Music Fest 2021?
A: You can join the Pepsi Music Fest 2021 by buying tickets online at www.iticket.az or at the Baku Olympic Stadium box office. The tickets cost 15 AZN for one day and 25 AZN for both days. The festival will feature performances by local and international artists such as Dua Lipa, Emin, Sami Yusuf, Rilaya, and more.
Q: How can I support the social and environmental causes that Pepsi supports?
A: You can support the social and environmental causes that Pepsi supports by buying Pepsi products that have special labels or logos indicating their contribution to a specific cause. You can also visit their website at www.pepsi.az and click on the "Social Responsibility" section to learn more about their initiatives and partnerships. You can also donate to their partner organizations or volunteer for their projects.
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